Ethics & Sustainability

We’re committed to making luxury rum cakes.

The rules within our business govern our approach to ethics and the environment at Overproof Bakes:

Quality

Handmade, top quality. No compromises on using the best ingredients.
The customer comes first. We strive to give a 1st Class service.

Privacy

We don’t store credit card details and we promise not to pass on your email address or postal address to third parties (except for delivery purposes). See our privacy policy here

Sustainability

We recognise there is a climate emergency and we believe that business must lead the way in tackling the crisis. Sustainability is what matters more than anything else. This is our philosophy. We are working with our suppliers to produce your finished cake packaged in reduced plastic packaging.

Buying Local. We try to source our packaging and our food ingredients locally to reduce transport miles. Buying directly from China would be cheaper but instead we purchase from local suppliers.

Printing local. All of our printing is supplied by the University Print Shop in Luton.

Rum. The Jamaican rum we used is bottled in Jamaica but it is essential that we use this rum to offer you an authentic taste. We recycle all bottles.